A rebrand for Cookie Dough Creations located in Naperville, IL. This rebrand ties the origins of the founders background in coding into every design choice, while keeping a friendly and approachable message.
BRAND IDENTITY︎︎︎
The rename is based on the owner of the establishment who had a career in software before deciding to follow his dreams of owning an edible cookie dough shop. The branding nods to his previous endeavors in a way that brings originality and a story to the brand.
